Top 10 Reasons for Having a Mobile Website

Great article by  Joshua Odmark   Read the whole article here:  http://searchengineland.com/top-10-reasons-your-website-should-go-mobile-32566

Here is the summary:

  1. Google has a separate index for mobile content.
  2. Your regular website is not going to cut it on mobile devices.
  3. 1/5 of Americans access the mobile web each day (that’s 20% !).
  4. Mobile web will overtake the desktop within 5 years.
  5. $1.6 billion purchased from mobile devices in 2009.
  6. 93% of U.S. adults own a cell phone (most are now or will be smart phones).
  7. 5% of the top 500 online retailers have a mobile website/iPhone app.
  8. Mobile advertising spending will surpass $6.5 billion in 2012.
  9. Users average 13 hours online per week, up from 7 in 2002.
  10. There are an estimated 2 billion cell phones worldwide.

If you don’t have a mobile site, we can help you with a simple landing page that is touch-to-call, email and SMS text enabled.  Here is a sample of our mobile sites:  http://seoguruatlanta.com/mobile/  .  We also offer more customized sites that include social media, maps and more.  Contact us today to get started at 678-520-9925 or jeff@SEOGuruAtlanta.com

How Many Local Searches Per Month on Google?

Have you ever wondered how many local searches per month are on Google?

The Comscore Search report for June 2012 shows Google had 11.44 billion searches.  Google has said about 20% of all search is local, indicating  approximately 2,280,000,000 searches in the U.S. on Google were local in nature.

Including all of the search engines and assuming  the same percentage of local intent, about 20%, there were 3,424,080,000 billion searches with local intent just in June 2012.  With the popularity of mobile devices, the number is growing every month.  We have found 15-20% of traffic is from mobile devices, meaning there are about 684,960,000 searches are made using mobile devices each month.

google traffics

To see if you would show up, Google a keyword about your product or service assuming you have never heard of your company.  Try adding a local modifyer, such as “dog trainer Dallas” instead of just “dog trainer” and wee what the results look like.

If you cannot find you company on page 1, getting listed on Google Plus is a good first step.  Create a business page and link it to your website.  Depending on your niche and how competitive it is, you may need to optimize your site for the search engines and begin a link building and social media campaign to make it to page 1.

About SEOGuruAtlanta.com

SEOGuruAtlanta.com  is an Atlanta SEO company helping local businesses and national brands create leadership position online to attract more visitors, more prospects and more customers to their clients websites.

Call for a free website analysis at 678-520-9925 or contact us at jeff@SEOGuruAtlanta.com.

How Much Does A Google Maps Listing Cost?

Businesses targeting geographical areas benefit greatly from a listing in Google Maps or Google Places, which has morphed into Google Plus.  Many businesses I have worked with have received phone calls from people saying they are “with Google” and their Google listing will expire if they don’t renew, or that they are not listed in Google at all.  So how much does a Google maps listing cost? Should you reach for your credit card to pay Google $400 for a listing?

Getting listed in Google Maps is free.  Any business can create their listing in Google and it will never expire.  The people who claim they are “with Google” don’t really work for Google at all.  (If you can get anyone on the phone from Google that’s not in their Adwords department, pat yourself on the back!).  They are independent companies attempting to sell a service, but intentionally lead you to believe they are part of Google.  They may have some certification from Google, such as an Adwords certified reseller, but they are separate entities.

google maps listings

A client of mine called me and asked if he could conference me into a call he received from somebody claiming to be “with Google”.  The person on the line said my client wasn’t listed in Google Maps and he could fix that for $400.  When I asked him if we worked for Google, he said he was “with Google”.  I asked him again if he worked directly for Google or another company and he finally said he worked for a company other than Google.

I have received many calls from clients after they have been contacted by companies claiming to be “with Google” trying to convince them to pay up to $400 to get listed in Google, even when my clients had active Google Maps listings on the top of page 1 for their target keywords.  Fortunately, my clients knew to call me before forking over their hard earned money.

If you are working with an SEO agency, a Google Maps listing should be included with a local SEO package.  If you are going it alone or don’t have the budget for organic search rankings and traffic to your website, create the listing yourself.  It only takes 15 minutes.  Be sure to include all the relevant contact information exactly as it appears on your website.

I trust this post has saved you some money.   To get a Free SEO checkup for your website Contact Us today or call 678-520-9925.

Learn more about Jeff Tormey  Check me out on Google Plus.

Google Speaks: “Backlink Relevancy Is A Big Win In Terms Of Search Quality”

backlink relevancyDid you see the Matt Cutts video today?  If you don’t know who Matt is, he is Google’s head of search spam, so he is “the man” on this topic.  To the surprise of many, Matt confirmed, or reaffirmed, the significance of backlinks for “search quality”.  Translating “Matt speak”, that means backlinks still matter.

Matt’s video was a response to the following question (you can see the original article here):

Questions:  Does Google have a version of the search engine algorithm that completely removes any backlink relevancy?  I wonder what the search results would look like and am curious to try it out.

As expected, Mr. Cutts says there is not a version of the Google Search Engine available to the public  that excludes backlink relevancy,  he doens confirm that his team runs their own tests to see what kind of results they get.

What kind of results do they get when backlink relevancy is excluded?  Much worse” search quality.  Wow, what a surprise.  Sites with no links are usually irrelevant.

To quote Mr. Cutts:  “It turns out backlinks, even though there’s some noise and certainly a lot of spam, for the most part are still a really, really big win in terms of quality for search results”.  Translation:  Good backlinks help your search engine ranking and are still an important part of SEO.

If you’d like to see the whole video, here it is.  Enjoy .http://www.youtube.com/watch?v=NCY30WhI2og

Of course spammy links from bots will hurt more than help, and god forbid Google catches you buying links (gasp!), but good links from reputable websites and blogs still help.  Article directories and website directories used to be great for SEO backlinks, but we recommend staying away from those sites and Google has penalized many of them and links from there could result in an “unnatural link profile” warning or penalty…or the links may just be ignored so don’t waste your precious time and money.

To get the best kind of links for local or national SEO contact us for a free consultation at 678-520-9925